Coffee, Medicine, Clothes, and Tickets: What Else Can You Buy with Cryptocurrency in Europe?

If you hold a certain amount of digital assets, you have probably asked yourself: Where can I actually spend my cryptocurrency?
Today, across Europe, many pharmacies, gas stations, cinemas, and both online and offline stores already accept crypto as a payment method.

Below is an overview of places where digital assets can be used in everyday life - much like cash or a bank card.

Restaurants, Food, and Drinks

Want to buy a coffee with crypto? If you have a Starbucks card, you can top it up with Bitcoin or other cryptocurrencies via the app. The funds are credited to your account and converted to fiat during the process.

Burger King also allows crypto-based purchases in several European countries, including France, Spain, and Germany. Payments are typically made by purchasing a Burger King gift card with crypto through supported payment apps or extensions.

In Croatia, Konzum became the first supermarket chain to accept cryptocurrency payments for online orders. Supported assets include Bitcoin, Ethereum, Stellar, USDT, USDC, and others, with plans to expand this option further.

Medicines

Cryptocurrency can be used to purchase medicines at selected pharmacies across Europe, including both physical locations and online pharmacies that deliver internationally.

Gas Stations

Some fuel station networks in Europe support crypto payments, allowing customers to pay for fuel and related services using major digital assets.

Insurance

A small number of European insurance providers accept cryptocurrency payments for selected insurance products, demonstrating growing adoption beyond retail use cases.

Travel and Transportation

• AirBaltic was one of the first airlines to accept Bitcoin for flight bookings and now supports several major cryptocurrencies for online purchases.
• Vueling, a European low-cost airline, also enables crypto payments for ticket bookings through specialized payment networks.
• Destinia, a global travel agency, allows customers to book flights, hotels, and rental cars using cryptocurrency during checkout.

Entertainment

Movie tickets and merchandise can be purchased with crypto through certain cinema apps and websites, with support for multiple well-known cryptocurrencies.

Appliances, Cosmetics, and Clothing

• Newegg has long supported cryptocurrency payments for electronics and home equipment.
• Overstock.com was one of the earliest large retailers to accept Bitcoin and offers a broad range of products, from furniture to fashion.
• Lush integrated crypto payments for online purchases, allowing customers to pay with Bitcoin via supported gateways.
• Additionally, many independent sellers on platforms like Etsy and Shopify accept crypto payments for handmade and unique products.

Digital Products and Services

• Microsoft allows customers to use Bitcoin for digital purchases in its Windows and Xbox stores.
• ExpressVPN offers subscriptions payable with cryptocurrency, appealing to users who value privacy-focused payment options.
• Mega.nz, a cloud storage provider, supports Bitcoin payments for premium plans, aligning with its focus on encryption and data security.